It may not be the one you thought it was, though. Marketing automation isn't simply about creating email series or capturing customer information.
That's part of the process, of course. But it's also about developing a sound email marketing strategy. Segmenting your leads based on their behaviors so you can lead them through your sales funnel. And reaching out to those leads—across all channels—in a way that makes sense for your business to help you close more deals.
If you’re looking for tactical email marketing services, you’re in the wrong place. But if you’d like assistance with strategically sound marketing automation—that, yes, integrates with your website—Friday Marketing can help.
Your best opportunities to provide warm leads
By sending offers only to those most likely to buy
For your best leads
Based on their website and email behaviors
Happier leads because you’ve only been sending them the kinds of content they want to see. (Did you know? Low-quality, irrelevant content is the #1 reason qualified leads leave email lists.)
Your sales team will be informed on what interests leads instead of them having to guess. So, they’ll enjoy better conversations with warmer prospects and achieve higher close rates.
Take ahold of the opportunity to build relationships with your top buyers—and sell more. That’s the power of marketing automation and Friday Marketing.
Take the first step to attracting more clients, staying current online, and getting your time back with automated systems by scheduling a free consultation.
